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This course gives a comprehensive overview of the essential digital commerce disciplines, with practical tips to get your Ecommerce project to the next level. It will provide you with an expert-level understanding of the Digital Commerce domain and the skills required to define and implement a successful digital commerce roadmap for your business. The course is based on Digital Commerce Canvas and covers the main building blocks of any Ecommerce project. It uses hundreds of digital commerce examples from different businesses and industries to teach you best practices and gives you a structured approach to the digital commerce roadmap.
Increase revenue by learning & adopting Ecommerce best practices
Faster implementation driven by knowledge
Save money by implementing the right solutions from the start and avoiding rework
This course is a deep dive into critical disciplines of digital commerce for retailers. You will learn how to implement a true omnichannel experience that blurs boundaries between online and physical retail. The training gives you a set of powerful tools and techniques to personalize all steps of a customer’s journey. You will discover how to implement omnichannel fulfillment with Click & Collect, product discovery online & in-store, and advanced merchandising & searchandising techniques.
This advanced course will deliver the knowledge you need to implement Ecommerce functionality for B2B business. It explores best practices, tools, and techniques to create the customer experience optimized for productivity and support online sales of complex products and services. You will learn how to implement a purchasing process that supports collaboration and complex workflows. You will get insights into developing backend integrations and how to use online commerce to empower the internal sales team.
Buildup digital commerce expertise to create innovative roadmaps, adopt industry best practices and latest trends to share commerce vision with business leaders and development teams.
You get a clear picture of the digital commerce needs of your business, learn about proven practices from different industries, and use digital commerce canvas to analyze the competition
You use training to upskill your team and learn the best implementation approaches and design patterns. The Digital Commerce Canvas provides you with a top-down approach to evaluating technology solutions. It gives you a quick snapshot of what a project looks like from a birds-eye perspective and is a great way to align your team.
Explore all opportunities opened by digital commerce and understand your channels, customers, products, and prices from the digital commerce perspective. Discover how to apply Ecommerce techniques to move beyond the limitations of your legacy systems and structure the vendor selection and RFP process
People working in digital business who wants to advance their career by deepening their Ecommerce knowledge and skills and learning best practices and the latest trends
Understand the digital commerce needs of your business and learn how to apply the best digital commerce practices. Avoid wasting efforts by reinventing the wheel and make educated technology build vs. buy decisions.
Disclaimer: I have been working with Michael at Spryker, so I might be a bit biased and my expectations were quite high. After I had the pleasure to participate in Michaels courses, I can state, that I only can recommend it to everyone, who wants to get a deep overview and insights. Michaels trainings are soaked with hands-on-experience, real-live examples and usecases and touch all aspects of digital commerce. You want to “become great at Digital Commerce Implementation”? Then these trainings are for you.
Director Project Management, Spryker
Creating a great ecommerce and digital strategy is crucial to the success of an online business. What I consider even more important, it to have a clear understanding of the possibilities and terminology in the teams to make this process more effective and innovative. I would recommend the course "Digital Commerce for YOUR Business" to any company planning their strategy, for eCommerce teams, eCommerce Managers, Online Marketing Managers, Customer Success Managers in the eCommerce industry, but also for decision makers looking to understand important things to consider. The value of learning from one of the most knowledgeable and experienced eCommerce strategists - Michael Vax - lies in systematically understanding and at the same time getting inspired to develop own ideas. Following the eCommerce canvas has been incredibly helpful to me to map and structure business capabilities and provide more value to our customers
Senior Team Manager - Client Success Management at Cleverbridge
This course offers great insights into the details and challenges of the current e-commerce landscape. For beginners, it is an excellent introduction into the field, while for experts, it points out the crucial new demands that have arisen in the last years. 5 of 5 stars.
Principal Program Manager, Spryker
I truly enjoyed the course and got a chance to expand my knowledge. It is a perfect combination of big experience and endless curiosity for e-commerce. It will do both, help to form a bigger picture and envision the possibilities of your commerce tools, and point at small important details you might not know about yet. My biggest recommendations for everyone, who has a goal to transforms their business
Partner Success Manager, Spryker
My name is Michael Vax, and I created these courses and Digital Commerce Canvas framework to help businesses to plan and manage their digital initiatives. I am an Ecommerce industry veteran with 30 years of IT experience, including more than a decade as an executive leading the development of top enterprise Ecommerce platforms and helping customers to move their business online.
In the past, I was fortunate to work for such industry leaders as Hybris (SAP), Spryker, and Elasticpath. During these years, I helped many customers to develop innovative commerce solutions, and I am looking forward to sharing these experiences with you.
Group training Customized for your business
Training Combined with Roadmap Discovery workshop & Consulting
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