👩🎓🛒👨🎓Abandoned carts and how to recover them
In digital commerce, we use the term Cart abandonment to describe instances of incomplete purchases. It refers to eCommerce store visitors who add products to their carts and drop out before completing the checkout process. Here are statistics on cart abandonment for different industries. As you can see, the numbers are staggering across all segments. […]
👩🎓🛒👨🎓 Overview of Ecommerce Payment methods
One of the most important aspects of e-commerce is the payment method used to complete the transaction. Depending on your business, you may not need all of them, but it is good to know your options. 💲 Credit/debit cards are the most popular payment method for e-commerce transactions worldwide. They offer convenience and security, allowing […]
👩🎓🛒👨🎓How to implement bundles for your Online Shop
A bundle is a collection of products sold together. Offering multiple related products and some potential discounts increases the order value and generates additional revenue. Besides being a collection of products in a catalog, a bundle is a product itself with its own product information like name, description, images, variants, and prices. In this example, […]
👩🎓🛒👨🎓Coupons vs. Promotions – What’s the difference?
There are a lot of similarities between cart-level promotions and coupons, and some people use them interchangeably. The main difference is that a customer needs to add a coupon code to activate a discount on the cart page. The best way to look at a coupon is as a trigger or additional condition to activate […]
👩🎓🛒👨🎓 Using AI to Discover Complex Products
With more and more transactions moving online, we should be able to sell any product digitally. But what about complex products and services? How do we make it easy for customers to buy complex products or services that require making several choices and adjusting multiple parameters to choose between thousands of combinations? And I am […]
👩🎓🛒👨🎓 How to sell Subscription products online
Practically any type of service or product can be sold through subscription:
To sell subscriptions, you need to ensure that your ecommerce system supports Subscription products.
👩🎓🛒👨🎓Unlocking the Power of Loyalty Programs in Ecommerce 🛍️
Are you a merchant looking to enhance customer engagement and foster brand loyalty? Discover the incredible benefits and effective strategies of implementing a loyalty program in your Ecommerce business. Let’s dive in and explore how you can leverage loyalty programs to drive customer satisfaction and repeat purchases. 🔗 Step 1: Clear and Transparent Point System […]
👩🎓🛒👨🎓 How Traditional eCommerce Search Works and Its Limitations
The cornerstones of data retrieval in search technology have been relational databases and keyword search engines. Keyword search operates on a principle of literal matching, pairing query terms with those in an indexed database, with techniques like Bag-of-Words (BoW) and Term Frequency-Inverse Document Frequency (TF-IDF) being the most common for ranking relevancy. The TF-IDF value, […]
👩🎓🛒👨🎓 With AI, New Search UX is to be Invented
We are all familiar with eCommerce search boxes. When implemented correctly, it employs search-as-you-type functionality, instantly displaying results and suggestions as the customer starts typing. The search results usually encompass several elements: Categories matching the search terms. Relevant products and personalized recommendations. The search results may also include product-related content such as landing pages, manuals, […]
👩🎓🛒👨🎓How to use wish lists to grow sales
A wish list is a middle ground between completing an order and forgetting. The next best thing a customer can do after adding a product to a cart is to save it for the future. Wishlist enables customers to bookmark their favorite products and pick up where they left off when they return. They can […]
