Search

TRAINING HELPED HUNDREDS OF PROFESSIONALS TO MASTER ECOMMERCE 

AI-Powered Ecommerce - Elevating Customer Experiences, Optimizing Operations

Remember when the first businesses that mastered SEO dominated eCommerce?

Early adopters of AI have a unique opportunity to achieve an even bigger impact by applying Artificial Intelligence in their eCommerce operations and stores.

Leaving behind the media buzz, you need to understand the principles behind AI and the opportunities it offers in eCommerce to make informed decisions and leverage these technologies for strategic advantage.

The eCommerce industry has reached a critical point in its development – the general availability of powerful Artificial Intelligence tools will profoundly affect all aspects of eCommerce operations and enhance, change, and, in some cases, reinvent the customer experience.

AI-Powered Ecommerce is the ultimate resource for professionals who want to understand and utilize AI’s transformative potential. It is the blueprint for understanding and applying AI, giving your business just the edge you’ve been waiting for.

The book aims to guide your exploration of the strategic implications of Artificial Intelligence for an online business. It’s not a technical manual or a list of -by-step instructions. Look at it as a toolkit designed to aid you, eCommerce professionals and entrepreneurs, extract the best from what AI offers to enhance and revolutionize your business.

Drawn on years of experience leading product development at three major ecommerce platforms and closing the eCommerce skills gap with his innovative online training programs, Michael Vax shows you how to embrace AI and boost bottom-line and top-line performance step.

Readers get a detailed analysis of eCommerce use cases for leveraging AI, recommendations on developing an AI vision and strategy for their business, and selecting the best technology to implement it.

Artificial Intelligence is a critical technology for eCommerce companies seeking to remain competitive in today’s environment. The benefits of applying AI are far-reaching, from operations and customer service to marketing. These benefits include improved efficiency of backend operations and staff satisfaction, better decision-making, and a remarkable customer experience.

The possibilities are limitless, and so are the rewards!

Prefer to learn in a different way?

Enroll in an online course – “Mastering AI for Ecommerce Success

Table of Contents

Introduction

    How this book is Organized
    Why I wrote this book
    Understanding AI Concepts and Technologies
PART I Revolutionizing Customer Experience with AI
Customer Experience Reimagined
Search & Product Discovery with AI
    Search as the Core Engine of eCommerce
    New AI Models Revolutionize eCommerce Search
    New Search UX is to be Invented
    Voice Search
    Visual Search
    Using AI to Discover Complex Products
    Key Takeaways: Search & Product Discovery
Bringing Personalization to the Next Level
    Key Takeaways: Personalization
AI-Assisted Shopping
    The Resurgence of Conversational Commerce
    Virtual Shopping Assistants
    Augmented Reality (AR)
    Key Takeaways: AI-Assisted Shopping
Generative AI to Improve Customer Service
    AI Tools to Revolutionize Customer Service
    Virtual Assistants for Support Agents
    Multilingual AI Agents
    Key Takeaways: Customer Service
Using AI to Gather and Process Customer Feedback
    Facilitating Customer Feedback
    Tackling Fake Reviews
    Key Takeaways: Processing Customer Feedback
AI-based Fraud Detection and Prevention
    Key takeaways: Online Fraud Prevention
PART II Boosting Backend Operations with AI-Driven Optimization
Optimizing Product Data Management
    Catalog Product Data Explained
    Using AI to Create and Enrich Product Catalog
    Saving Time on Product Merchandising
    AI and Digital Media
    Key Takeaways: Product Data Preparation
AI in Marketing
    Customer Personas & Segmentation
    Marketing Content Creation and Curation with AI
    ChatGPT as Product Discovery Channel
    Ad Campaigns Optimization
    Hyper-personalized Ads
    Creating Marketing Content with Shopify Magic
    AI-Personalized Videos
    Virtual Host for Life-streaming
    Virtual Influencers
    Key Takeaways: AI in eCommerce Marketing
AI Models for Forecasting & Planning
    Sales and Demand Forecasting
    Optimizing Inventory Management
    Supply Chain Management
    Churn Prediction
    Dynamic and Personalized Pricing
    AI-Empowered Backend Assistants
    Key Takeaways: Forecasting & Planning
AI-Empowered Citizen Developers
    Citizen Developers in eCommerce
    AI-Assisted Coding
    Key Takeaways: Citizen Developers
Conclusion & Recommendations
    Developing AI Literacy
    Every Merchant Should Have AI Strategy and Roadmap
    Choosing AI Technology
    Final Thoughts
AI Terms and Definitions

 

Courses for Professionals Building Ecommerce of Tomorrow

Courses for Business Leaders, Managers, Marketers

Ecommerce training by Michael Vax

Fit learning Ecommerce into your busy schedule with Microlearning posts.
Subscribe to receive weekly updates.

Your data will never be shared with anyone else

Harness AI Advantage

AI-Powered Ecommerce is the ultimate resource for professionals who want to understand and utilize AI’s transformative potential. It is the blueprint for understanding and applying AI, giving your business just the edge you’ve been waiting for.

The book aims to guide your exploration of the strategic implications of Artificial Intelligence for an online business. It’s not a technical manual or a list of -by-step instructions. Look at it as a toolkit designed to aid you, eCommerce professionals and entrepreneurs, extract the best from what AI offers to enhance and revolutionize your business.

 

Readers get a detailed analysis of eCommerce use cases for leveraging AI, recommendations on developing an AI vision and strategy for their business, and selecting the best technology to implement it.